Monika’s Musings

miscellaneous tidbits on marketing, advertising, and life in general

The best quitting-smoking story I’ve heard

January8

Happy New Year!
I hope I am finding you all in good shape, in a post-hangover state (’bout time!) and ready to get cracking on those New Year’s resolutions of yours. A couple of days ago, I was thinking that I am yet to meet a person who has followed through with their resolution(s). And right there and then came my friend Elise’s Facebook status: New Year’s resolution 2011: delete 2010 pics from my phone. I laughed out loud and thought to myself: Here’s one I could actually do. And naturally I didn’t …

It will hardly come as a surprise that one of the most popular New Year’s resolutions (yeah, I totally googled that) is to quit smoking. Come January 1st and loads of the smokers out there are promising themselves (and swearing left right and center) that they will quit that nasty/lovely (underline the correct one according to your point of view) habit of theirs. Again, not surprising, this happens to be a recurrent resolution for most of those souls out there. I myself smoke and quite enjoy it, though I would never encourage anyone to pick it up. The reason I haven’t quit is that I haven’t yet found a proper motivation which is essential when you plan to kick the habit. In case any of you are planning to do it this year, I’d like to share with you my most favorite quitting-smoking story which my friend Mara G. told me last summer.

Her dad, Rajko G. is quite an interesting man – a Serbian who moved to the States and made a nice comfortable life for him and his family (wife and four awesome kids) there. He always prided himself that he is a slave to no one. One night, the whole family was at a dinner party with close friends of theirs and he was doing his I-am-slave-to-no-one speech. Now, our friend Rajko smoked (for a long time) 2 packs of Marlboro reds a day. As he was telling his story with a cigarette butt in his mouth, his friend stopped him with the words Really? You think you are slave to no one? He waved the pack of reds in his face and continued You are a total slave to this habit of yours. Now, I don’t know how many Serbians you know, but they are very proud people. If you want to get a Serb to to something, anything, just make it a pride issue. Rajko put out the cigarette, asked for a napkin and wrote on it: I, Rajko G. am a slave to no one. Today, I just smoked my last cigarette and will never ever smoke again. He dated and signed it … and yes! – you guessed it: he never lit a cigarette again.

So there – if you need inspiration.

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