Monika’s Musings

miscellaneous tidbits on marketing, advertising, and life in general

Seeing is believing


I’ve always been a sucker for good marketing events. An event is much more difficult to pull off than it actually seems. And very very rarely you have cases which combine a great technology with an awesome event idea. So rarely in fact, that I would actually travel to Belgium just to see this.

You can count on Samsung for all of the above (state-of-the-art technology, awesome event idea and flawless execution).

If you’ve seen this already – watch it again. It is that good. If you haven’t seen it … I am slightly jealous, cause watching it for the first time is quite an experience:

Augmented reality ftw!

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