Monika’s Musings

miscellaneous tidbits on marketing, advertising, and life in general

Radio advertising

March5

A conversation over lunch a couple of days ago:

G: Radio advertising in Bulgaria is SO boring and dull!

M: BS! I can list 10 brilliant radio ads!

(Five minutes of silent chewing)

M: Nah, I can’t. You’re right. Radio ads suck big time.

We all know a picture is worth a thousand words. But I wonder is the lack of a picture the thing that hinders creativity? Or is it laziness?

For the record, the count stopped at 4.

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