Monika’s Musings

miscellaneous tidbits on marketing, advertising, and life in general

The Internet? That’s bulllshit!


I’ve been thinking of launching a special category called “How wrong can you be” which would feature ridiculous comments and predictions about the future development (or the lack thereof) of various things … and – there, you guessed it - how embarrassingly wrong these predictions were.

And today Vesko shared with me the perfect article for How wrong can you be‘s launch: The Internet? Bah! by Clifford Stoll – NEWSWEEK.

The article is fantastic for several reasons:

  • It was published on my birthday. In 1995.
  • Stoll actually uses the word “Baloney” which is reason enough to read any article.
  • He couldn’t have been more wrong even if he tried.

Here’s a few excerpts, but do make sure to read the entire article:

“Do our computer pundits lack all common sense? The truth in no online database will replace your daily newspaper, no CD-ROM can take the place of a competent teacher and no computer network will change the way government works.”

“Yet Nicholas Negroponte, director of the MIT Media Lab, predicts that we’ll soon buy books and newspapers straight over the Internet. Uh, sure.” (Yeah! Please do read my post from yesterday).

“Then there’s cyberbusiness. We’re promised instant catalog shopping–just point and click for great deals. We’ll order airline tickets over the network, make restaurant reservations and negotiate sales contracts. Stores will become obsolete. So how come my local mall does more business in an afternoon than the entire Internet handles in a month?”

I gotta give the guy two things though:

1) I totally agree having coffee with your friends is way better than online chatting. But … eeerm, did you consider friends who live in different countries, on different continents?

2) Cybersex cannot be compared to the real thing. No objections there, Stoll boy.

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